Meta Instagram Threads App 2023: Enhancing Social Media Interactions


In the fast-paced world of social media, Instagram has consistently demonstrated its commitment to innovation and user experience. Among its many endeavors, the Threads app stands out as a revolutionary platform for creating intimate connections and private conversations. In this comprehensive article, we will explore the Threads app by Instagram, its features, impact, and its role in the realm of social media in 2023. Whether you are in Australia or anywhere else in the world, this article will provide insights into the latest developments in mobile app development and the future of social media interactions.

What is Instagram Threads?

Instagram Threads is a standalone mobile application developed by Instagram, which is owned by Meta (formerly known as Facebook). Initially released in 2019, Threads aims to facilitate close and private interactions between users and their selected group of close friends. The app provides a dedicated space for sharing personal moments, updates, and experiences with a curated audience.

Key Features of Threads by Instagram

2.1 Close Friends List

At the core of Threads is the “Close Friends” feature, which allows users to create a select list of individuals with whom they share a close bond. This curated list ensures that users can share personal stories, moments, and updates exclusively with their inner circle.

2.2 Automatic Status Updates

Threads offers an automatic status update feature that provides real-time insights into a user’s activities, location, and even battery level. By enabling this feature, users can share their availability and current experiences with their close friends, fostering a sense of connectedness.

2.3 Quick Photo and Video Sharing

The Threads app streamlines the process of sharing photos and videos by providing easy access to the camera. Users can capture and send media content swiftly, encouraging more spontaneous and authentic interactions within their close-knit circle.

2.4 Messaging and Notifications

Threads places a strong emphasis on messaging, offering a seamless chat experience within the app. Users can engage in text messages, share photos, videos, and even react to messages. Additionally, the app provides notifications, ensuring that users never miss important moments shared by their close friends.

Threads App in Australia

The Threads app has gained significant popularity in Australia, reflecting the country’s vibrant social media landscape. Australian users appreciate the app’s ability to foster intimate connections and maintain closer ties with their friends. Whether it is sharing a breathtaking sunset or documenting a memorable road trip, Threads has become a preferred choice for Australians seeking a more personal and curated online experience.

Threads and its Impact on Social Media

Threads and its Impact on Social Media

Threads by Instagram represents a strategic move by Meta to cater to the demand for more intimate and private interactions on social media. As users increasingly prioritize privacy and seek more authentic connections, Threads provides a secure and trustworthy environment for sharing personal moments. By offering a separate app dedicated to close friends, Instagram aims to create a focused and personalized experience for its users.

Threads App for Android Users

Initially launched exclusively for iOS, Instagram has expanded the availability of the Threads app to Android users. Recognizing the importance of inclusivity, Instagram has ensured that Android users can also enjoy the features and benefits of Threads. This move demonstrates Instagram’s commitment to providing equal opportunities for all users to engage with their platform.

Threads and the Future of Mobile App Development

The Threads app represents a significant development in the realm of mobile app development, particularly within the social media landscape. As the demand for more private and curated online experiences continues to grow, we can expect further advancements in apps designed for close-knit social circles. Threads’ success and the positive response it has received indicate a promising future for this niche category of social media apps.

providing a dedicated platform for intimate connections and private conversations. With its key features like the Close Friends list, automatic status updates, quick photo and video sharing, and seamless messaging capabilities, Threads has transformed the way users engage with their close circle of friends.

In Australia, the Threads app has garnered significant popularity, resonating with users who seek a more personalized and curated online experience. Its ability to foster closer ties and facilitate real-time updates has made it a preferred choice among Australian social media users.

Threads by Instagram reflects Meta’s strategic approach to meet the evolving demands of social media users. With growing concerns about privacy and a desire for more authentic connections, Threads provides a secure and trustworthy environment for sharing personal moments. By creating a separate app dedicated to close friends, Instagram aims to enhance the user experience and provide a more focused and personalized space.

Expanding the availability of the Threads app to Android users further highlights Instagram’s commitment to inclusivity and ensuring that all users can benefit from its features. This move acknowledges the significance of catering to a diverse user base and providing equal opportunities for engagement.

Looking ahead, the future of mobile app development in the social media landscape holds promising possibilities. As users continue to prioritize privacy and seek more curated online experiences, we can expect further advancements in apps designed for close-knit social circles. The success of Threads indicates the growing demand for secure and meaningful social media interactions, and developers are likely to explore new avenues to cater to these needs.


The Threads app by Instagram has reshaped social media interactions by creating a dedicated platform for intimate connections and private conversations. Its features, impact, and popularity in Australia and beyond demonstrate the importance of personalized and curated online experiences. As mobile app development progresses, we can anticipate further enhancements and innovations that meet the evolving demands of social media users, ensuring that platforms like Threads continue to provide secure and meaningful interactions for close friends.

Hire The Best Australian App Developer For Your Next Project

According to statistics, the Australian app development market is expected to grow at 7.25% CAGR and reach the value of $11,550 million by 2027. 

Therefore, now is the best time for businesses to hire app developers from Australia to create valuable apps for the Aussies.

Here, we have curated a complete guide to hire the perfect candidate for your business who can help you create an app for the Australian market.

Steps To Hire The Best-Fit Australian App Developer

Here is the step by step guide to hire the promising app developers from Australia best suited for your business.

1. Locate An App Developer

The first and important task is to decide the location of the developer. This is a critical point that needs to be taken care of during the hiring process. A local app developer from Australia can help you immensely to understand the psychology of your targeted audience for your web and mobile app development services in the country.

2. Look At The Past Work

Performing a background check is a mandatory step that you need to do. Also, it is your fundamental right to know the past work of the app developer. Ensure you have answers to the following questions prior to the hiring.

  • Do they have the required skill sets necessary for your app store optimization Australia like programming languages, front end and back end technologies, frameworks, etc?

  • Do their previous projects are similar to your business niche?
  • Do they have prior experience in how to get Australian app store ?

3. Fix The Hiring Format (In-house or Remote)

If you are hiring an outsourced app developer then you do not have to think much because in that case, the developer will always prefer to work remotely.

But, on the other side, if you are going to hire an in-house app developer, then you need to choose the format before hiring. Obviously, both the options come with their own merits and demerits. You need to figure it out much earlier and go ahead with the plan.

4. Conduct The Interview

Personal interview is the time where you assess the hard and soft skills of the candidates. Having the necessary expertise is good to have but the attitude and approach of the candidate should be aligned to the nature of the work.

However, such situations are rare especially when you are hiring for a specialist.

5. Negotiate Salary

Always remember to discuss the monetary part during the interview with the candidate. Talk about the issues related to the initial rate and also about the future prospects for the growth as the project develops.

6. Approve Hiring

The final round of hiring is the approval of the candidate at the legislative level. If the candidate is a freelancer, make a simple contract for a certain period of time till the project is completed.

If you have hired an in-house Australian app developer, you will have to ensure additional tasks such as registering new personnel, assigning tax payments, etc.

App Developer In Australia

What Is The Cost To Hire An App Developer In Australia?

Hiring an app developer in Australia is not that difficult when you are well aware of all the processes step by step. But how much do you need to spend to hire one?

According to the Talent Web Source Australia, the average software developer salary in the country is $110,611 annually or $56.72 per hour. For entry level positions, the average package is $94,981 while the experienced ones make $140,805 a year.

What Are The Benefits Of Hiring App Developers From Australia?

Hiring app developers from Australia has its own benefits. They are mentioned below

1. Collaboration

When working with app developers in the same time zone, collaboration becomes much easier and hence you can achieve more and better results.

2. Customer Service

Under any circumstances, if a problem arises, you can contact the developer and seek its services directly. Whether the developer is outsourced or in-house the services will be very much similar in nature.

3. Cultural Fit

An Australian app developer on-board is essential if you are creating an app for the Australian market. You will get more meaningful insights and feedback that could prove to be very beneficial for your business growth.

Outsourced Or In-House App Developers: Which Is Better For Australian Software Development Companies?

In recent times, it has been observed that more and more companies are ditching the idea of having 100% in-house developers and accepting the idea of hiring freelancers. But the question is ‘why’? 

In-house app developers are comparatively costlier than the freelancers. The reason being the perks associated with the annual salary along with training and management cost. It becomes a more disastrous situation when they leave your business or decide not to stay with your company for an extended period of time. 

On the other hand, freelancers or outsourced app developers get paid exactly for what they do. In comparison to in-house developers, outsourced app developers are far less expensive because there are no management fees, training fees and monthly expenses. 

Key Points To Note

  1. If financial implications and other drawbacks are not your problem, and looking forward to have the continuity of knowledge and building in-house team, then go for hiring an in-house developer
  2. If cutting costs and solid expertise are crucial to your business then outsourced app developers are what you should look for.

outsourced app developers

Most Common Mistakes To Avoid When Hiring For Web And Mobile App Development Services

There are mainly five common mistakes that most of the business owners make while hiring an app developer.

1. Mixing It Up With Android and iOS Developers

Usually, you should hire an Android app developer if you are building an Android app or the vice versa. But, sometimes, business owners tend to forget the real need and jump into the process of hiring.

2. Not Asking For Portfolios Of Work

To get the best talent for your job, always ask the candidate for the past project and testimonials of work. You should always have the proof to validate their claims or else you may hire the wrong one.

3. Hiring Developers Without Understanding Business Requirements

Never forget to share the problem the business is trying to solve with the candidate and ask him how to get the better version of the plan to go ahead. What hurts the most is when you hire someone and he has no idea of working on the plan.

4. Hiring The Cheapest Developer

Hiring the cheapest dev for the project is one of common mistakes made by a company. If you want the app developers to give their best for your company then do not hesitate to invest in them. After all, they are only creating the final product.

5. Expecting A Quick Turn-Around-Time For Development

Having the expectation of creating a software product in a short time is nothing less than slow poison for your business. This will put more pressure on the developer and could forcefully abstain them from their creative output.


It is important to note that hiring software developers for Australian app development is quite a complicated process if treated carelessly. The entire system is a balanced mix of time, money and quality. Follow the steps as mentioned above and everything would fall in place.

Web vs App Development: Choosing the Best Platform for Your Business Needs

In a world where digital reigns supreme, your online presence is the key to business success. But, choosing between a website or an app can be a head-scratcher. 

With unique benefits and drawbacks, selecting the right platform requires careful thought about your objectives, resources, and customers. 

In this article, we’ll delve into the world of web and app development and provide tips on how to pick the perfect platform for your business.

If you’re searching for the top web and mobile app development companies to consider in 2023, WeDoWebApps is a leading choice.

As a full-service development company based in the UK, WeDoWebApps offers many services to help businesses of all sizes build and launch their online platforms. Whether you need a custom ecommerce solution, a mobile app for a new product launch, or digital marketing services to promote your brand, WeDoWebApps PTY LTD has you covered.

Web Vs App Development: Know The Difference

Mobile App Development: The Definition 

Mobile app development creates apps for mobile devices like smartphones and tablets. They can be native, built for a specific OS, or cross-platform. Common technologies used are Swift, Kotlin, React Native, and Xamarin.

Total Mobile App Development Australia revenue is expected to grow at 7.25%, resulting in a market volume of US$11,550.00m by 2027

Advantages of App Development

There are several advantages to choosing app development for your business:

  • Better performance: Native apps provide the best performance and user experience, as they can take advantage of the full range of features and functionality available on a user’s device.
  • Access to device hardware: Apps can access the hardware on a user’s device, such as the camera or microphone, which allows for more advanced functionality.
  • Offline functionality: Apps can work without an internet connection, which is useful for users in areas with poor connectivity.
  • Better user engagement: Apps can provide a more immersive and engaging user experience, increasing engagement and retention.

Use Cases for App Development

  • Gaming apps: Many popular games are available, like PUBG, Candy Crush, and Pokémon Go as mobile apps.
  • Social media apps: Social media platforms like Facebook and Twitter have mobile apps that allow users to access their accounts on the go.
  • Productivity tools: Apps can create to-do lists, calendars, and other productivity tools that help users stay organized.

Limitations of App Development

While app development has many advantages, there are also some limitations to consider:

  • Higher costs: Developing native apps can be expensive, especially if separate versions need to be created for each platform.
  • Longer development times: Developing native apps can take longer than web development, as separate versions need to be created for each platform.
  • App Store distribution: Apps must be approved by app stores like the App Store or Google Play, which can be lengthy and unpredictable.

Web Development contact

Web Development: The Definition 

Web development refers to creating websites and web-based applications using a combination of programming languages, frameworks, and tools. 

Web development can range from creating static web pages to complex web applications that are highly interactive and dynamic. Some common technologies used in web development include HTML, CSS, JavaScript, and various web frameworks such as React, Angular, and Vue.js.

Advantages of Web Development

There are several advantages to choosing web development for your business:

  • Accessibility: Websites can be accessed by anyone with an internet connection, regardless of their device or operating system.
  • Flexibility: Web development provides a lot of flexibility in terms of design and functionality. It’s easy to add new features or update content as needed.
  • Cost-effective: Web development is generally more cost-effective than app development, especially for businesses that need a simple website.
  • Easy to maintain: Web development requires less maintenance than app development, as websites can be updated quickly and easily.

Use Cases for Web Development

Web development can be used for a variety of purposes, including:

  • E-commerce sites: Many businesses use web development to create online stores where customers can buy products directly from the website.
  • Company websites: A company website can provide information about the business, its products or services, and its mission and values.
  • Blogs: Web development can be used to create a blog where businesses can share news, insights, and other content with their audience.

Limitations of Web Development

While web development has many advantages, there are also some limitations to consider:

  • Limited access to device hardware: Websites like the camera or microphone cannot access the hardware on a user’s device.
  • Lower performance: Websites can be slower than native apps, especially for complex applications requiring much data processing.
  • Limited offline functionality: Websites require an internet connection to function properly, which can be a problem for users in areas with poor connectivity.

Mobile App Development Vs Web Development: Which is the Best Platform for Your Business Needs?

In the battle of web vs. app development, it’s a tie. 

Choosing the right platform for your business can be a daunting task, but it’s crucial to consider factors like business goals, budget, and target audience. Here are some essential tips to help you choose the best platform for your business needs:

  • Identify your business goals and target audience
  • Analyze your budget and resources
  • Evaluate the features and functionality required for your app or website
  • Consider factors such as user experience, maintenance and updates, security, and marketing and distribution

By carefully considering these factors, you can decide a platform that aligns with your business needs, budget, and target audience. Whether you decide on web development or app development, it’s essential to prioritize user experience, security, and ongoing maintenance and updates.

Best Platform for Your Business Needs


In summary, web and mobile app development is crucial for businesses to succeed online. Deciding the right platform depends on your specific needs and goals. Web development is best for creating a website accessible from any device, while mobile app development provides a personalized user experience. Ultimately, deciding the platform that aligns with your business goals and target audience is essential. 

Choose WEDOWEBAPPS PTY LTD for web and mobile app development services. We offer top-notch mobile app development services, including custom native and cross-platform apps, API and back-end solutions, and stunning app designs. And when it comes to web development, they’ve got you covered with e-commerce solutions, CMS development, JavaScript expertise, and custom web app development using cutting-edge technologies.

Exploring the Cost of Developing an App in Australia: Factors and Insights

Developing a mobile app can be a great way to reach more customers and grow your business. However, one of the most critical factors to consider is the cost of app development. 

In Australia, app development costs can vary depending on several factors, such as the complexity of the app, the development platform, and the level of expertise required. 

This article will explore these factors and provide insights to help you estimate the cost of developing an app in Australia.

App Development Cost Australia Insights

  • According to our survey on Most used smartphone apps by type among Australian consumers, the top two answers were “Internet browser” and “Social media apps.” 


Source: Statista

  • Software market revenue will touch US$11.45bn in 2023.
  • Total revenue in the App market approximately reached US$7,815.00m in 2022.
  • Revenue is estimated to showcase a growth rate (CAGR 2023-2028) of 4.25%. Thus paving the way to a market volume of US$14.10bn by 2028.
  • The number of downloads in the App marketplace reached approximately 774.10m downloads in 2022.

What Are Some Examples Of Apps Only Available In Australia?

Find below some examples of Apps Only Available In Australia

  • SMH News is an app developed by the Sydney Morning Herald newspaper that provides breaking news, commentary, and analysis on happenings in Australia and worldwide.
  • The Australia Post app helps Australians to track goods, manage delivery, and pay bills while on the go. Australians can also use the app to locate Australian Post offices, open, and delivery hours (including Sundays), and street posting boxes.
  • NRMA Insurance is an app for NRMA insurance users that allows access to policy information, claims, and roadside assistance services.

Some other apps special to Australia include- BOM Weather; Hey You; AFL Live Official App; Everyday Rewards by Woolworths etc.

Factors That Affect the Cost of app development in Australia

The world of apps has never been bigger; with the usage of smartphones, it is at its zenith. However, before deciding on app development, many factors must be considered. Let us talk about the cost of developing an app in Australia in detail;

★ Platform To Build The App

There are three possibilities when selecting a platform. It is the development of native iOS or Android applications or cross-platform solutions. The platform you choose will determine your app development budget. The platform you decide will influence your mobile app development budget.

★ Design

The design stage is subject to the same cost-influencing variables as the development process. When there are numerous features and screens in an app, designers have to put in more effort, leading to an increase in the app’s price. 

Consider whether your design is simple or complex, whether you employ animation or 3D, etc.

Yes, design may not be the most essential aspect influencing the cost of running an app, but it is a crucial procedure that can be costly. Various aspects, including the number and complexity of UI wireframes, prototypes, animation content, etc. determine the cost of developing an app.

★ Functionality

The development complexity is affected by the number and sophistication of the specified features. The chosen technology stack has an impact as well. The cost of developing an app relies on the level of customization, the number of displays, and so on.

★ Time Required To Build

Developers are the most expensive aspect of mobile app projects. The more money required, the longer it takes to construct the application, the more features it has, and the more difficult it is. 

Professional software developers who specialize in areas such as design, engineering, or marketing can be expensive. Hiring specialized developers will be more expensive if your software includes complex features such as push alerts or offline mode. These aspects must be considered in your plans and may need the procurement of finances or the generation of revenue.

★ Budget 

The cost of developing an app in Australia relies on you, your business requirements, and your expected output. The greater your investment, the bigger your earnings. The higher the standard, the greater your chances of success. 

In general, more quality and greater functionality or scalability will be reflected in your budget. A professional mobile app development company will take care of the important features that may only be used once. They can advise you on cost-cutting techniques and the best use of your budget. 

How To Determine App Development Cost Australia?

Let us try to understand the Average Cost of App Development in Australia and the factors that the cost depends on;

App Development Cost Australia On The Basis Of Classification Of Mobile Apps  

When estimating costs, you must decide whether to create a simple, moderate, or complex program. The following information is provided about these apps. Please take a quick look to understand this better. 

★ Simple Apps 

These apps require no API integration, back end, or standard user interface elements. They would nevertheless include distinctive features such as an email subscription, social login, calendar, etc. This type includes apps like Quickpic, Google Calendar, and Google Clock Etsy. 

★ Moderate Apps 

These apps require special UI features, payment capabilities, API integration, tablet adaptation, back-end server, etc. 

★ Complex Apps

Examples include Whatsapp, Slack, and hotel booking apps, among others. 

Multi-language support, third-party connectors, bespoke animations, a complex back-end, sophisticated design, and real-time features are also required for these apps.

App Development Cost Australia On The Basis Of Size of App

A small size app with a single platform can cost around A$5k, Whereas a moderate size app can cost around A$10k and a complex with multiple platforms around A$20k.

The app development cost in Australia can also vary depending on the city, state, and business delivering the services. For instance, in Sydney it can cost around $7k-$400k; Whereas in Brisbane, it can cost around $14k -$ 400k, and so on

Cost Of App Development For Android/ iOS

By using Android and iOS mobile apps to engage with their target audience, Australian business owners have witnessed a tremendous improvement in their conversation ratios and sales. These mobile app solutions provide a fresh branding experience and raise brand awareness among your consumers. 

You may also send in-app and push alerts to your clients to increase interaction. With mobile internet adoption at an all-time high and smartphones becoming smarter by the year, no business can afford not to include an app in their marketing strategies. 

On the other hand, in today’s competitive world, businesses must be more than simply an app to flourish. Android app development costs around $800-$50,000, and iOS app development around $3000-$50000.

Contact App developer

Is Mobile App Development Worth It? 

Have you been thinking is mobile app development worth it? Mobile app development comes with numerous benefits. Let us have a look;

★ Enhanced Brand Recognition

Customers can easily identify your app if it includes your company name and logo. It can also increase client loyalty because having an app shows that you value their convenience.

★ More Customer Engagement

A mobile app allows for better connection and interaction with customers. You can, for instance, send alerts, updates, and promotions to their smartphones to keep them engaged with the business you run.

★ Improves Customer Service

A mobile app allows clients to contact and interact with the business more readily, enhancing overall customer service. Addressing client problems in a timely manner is critical, and an app allows you to do precisely that.

★ More Leads And Sales

A mobile app provides your client’s convenience, frequently resulting in higher sales and money for the business.

★ Better Competitive Edge

If you want your business to stay ahead of the competition, you need a mobile app. It indicates your willingness to stay current on technological advances and adjust accordingly. It will offer clients the idea that your organization is forward-thinking and progressive.

★ Improved Data Gathering And Analysis

A mobile app helps you easily access customer data, making more informed marketing and commercial decisions. You’ll also be more productive and efficient at work.

Get Your App Built

Get Your App Built From Mobile App Development Services In Australia

Mobile apps have become essential to businesses, and success requires collaboration with a reputable app development service provider. 

WeDoWebApps PTY LTD is one of Australia’s most trusted mobile app development companies, providing customized solutions to match the specific demands of organizations. The company’s knowledge of various platforms, frameworks, and technologies makes them a dependable partner for businesses wishing to utilize the power of mobile apps. 

So if you need professional mobile app development services in australia, contact WeDoWebApps PTY LTD immediately to turn your app idea into a thriving reality.

Why Australian ECommerce Businesses Need To Focus On Web And Mobile App Development?

The advent of technology has fundamentally transformed the business landscape in Australia, with ecommerce emerging as a major player. 

According to recent reports, Australia’s ecommerce market is expected to reach USD 32.3 billion by 2024, indicating the rapid growth and adoption of online shopping among consumers. 

Hence, web and mobile app development has become critical components of a successful ecommerce strategy in Australia.

A well-designed and user-friendly website is essential for providing customers with a seamless and intuitive shopping experience, which can impact purchasing decisions and determine business success. 

Whereas mobile apps offer a more personalised and convenient shopping experience, providing valuable customer behaviour insights to inform product offerings and marketing strategies.

However, developing a successful web or mobile app can be challenging for ecommerce businesses, requiring expertise in user experience design, software development, and data analysis. 

Furthermore, with the growing number of ecommerce businesses in Australia, competition is fierce, and businesses must have a strong online presence to stand out.

In this article, we’ll discuss the benefits of having a well-designed and functional ecommerce website and mobile app, as well as the challenges that businesses may face during the development process. 

Finally, we’ll examine the future of ecommerce in Australia and how web and mobile apps development will continue to play a crucial role in its success.

Growth Of Ecommerce In Australia

The growth of eCommerce in Australia is driven by several factors, including increasing internet and smartphone penetration, changing consumer behaviour, and the COVID-19 pandemic, which has accelerated the shift towards online shopping.

This growth has significant implications for businesses. Ecommerce offers businesses the opportunity to reach a wider customer base, reduce overhead costs, and provide a more personalised and convenient shopping experience for customers. As such, ecommerce has become increasingly important for businesses in Australia, and those that fail to embrace this trend risk being left behind.

Let us Look at some statical data on Australian Ecommerce

According to ITA (International Trade Administration)

  • The eleventh-largest eCommerce market in the world is in Australia.
  • Revenue is predicted to reach USD 25.7 billion in 2020 and USD 32.3 billion by 2024, with a year-on-year increase of 15.5%
  • Online commerce represents approximately 9% of all retail trade in the Australian market
  • The brick-and-mortar retail market increased by 3.4% within the same time frame to reach USD 200 billion
  • The largest Australian eCommerce platforms/sites are eBay (AU), Amazon (AU), Woolworths, JB Hi-Fi, Big W, Coles, Kogan, Officeworks, Chemist Warehouse, and Catch
  • By 2020, 89% of eCommerce purchases in Australia will be domestic
  • Ecommerce sites like eBay, Amazon, and Gumtree account for almost 40% of all B2C sales.
  • In 2018, only 21% of Australians bought merchandise from foreign vendors.
  • Mobile Ecommerce represents a significant opportunity in the local market, with 26.4% of all eCommerce transactions occurring via mobile phone
  • PayPal is used for 48.8% of all online payments in Australia, while credit and debit cards account for 39.9% of online payments
  • The buy now pays later market accounts for 6.7% of online transactions, with AfterPay being the most well-known provider.

Importance Of Web And Mobile Apps In Ecommerce

Websites and mobile apps play an important role in the success of ecommerce businesses. Here are some reasons why:

1. Reach a wider audience

With a website and mobile app, ecommerce businesses can reach a larger audience, as they can be accessed from anywhere in the world. This increases the potential customer base and leads to increased sales.

2. Convenience

Ecommerce websites and mobile apps offer customers the convenience of shopping from anywhere, at any time. Consumers can easily shop online from the convenience of their homes, compare costs, and make purchases.

3. Personalization

Ecommerce websites and mobile apps allow businesses to personalise the shopping experience for customers. This can involve creating offers that are unique to the customer and making personalised product suggestions.

4. Increased sales

A well-designed ecommerce website and mobile app can help businesses increase sales by providing a seamless shopping experience, easy checkout process, and multiple payment options.

5. Customer loyalty

Ecommerce websites and mobile apps can help businesses build customer loyalty by offering exclusive discounts, rewards programs, and personalised promotions.

6. Data collection and analysis

Ecommerce websites and mobile apps allow businesses to collect and analyse data on customer behaviour, preferences, and purchase history. This data can be used to improve the customer experience, personalise marketing campaigns, and make data-driven business decisions.

Web and mobile app development is essential for ecommerce businesses to reach a wider audience, provide a convenient shopping experience, personalise the customer journey, increase sales, build customer loyalty, and collect and analyse valuable data.

Web And Mobile Apps

Benefits of Web and Mobile Apps Development for Ecommerce Businesses

Web and mobile app development can offer a range of benefits for ecommerce businesses, such as: 

  • Well-designed websites and mobile apps can increase the visibility and reach of an ecommerce business and can attract more visitors and potential customers. 
  • A mobile app can provide an easy-to-use platform for customers to browse and purchase products on-the-go. This can lead to increased brand recognition and customer loyalty, as well as higher conversion rates.
  • A website or mobile app that is easy to navigate and visually appealing can create a positive impression on customers and encourage them to return for future purchases. 
  • Features such as personalised recommendations and loyalty programs can further enhance the customer experience and increase customer retention.
  • Push notifications and in-app messaging can improve customer engagement and lead to increased sales.

Finally, web and mobile app development can provide a competitive advantage for ecommerce businesses by offering unique features and functionalities that set them apart from their competitors. 

For example, a mobile app that allows customers to try on virtual outfits or visualise products in their home environment can offer a unique and personalised shopping experience that sets the business apart from its competitors.

Case Studies of Successful Ecommerce Businesses in Australia

Several ecommerce businesses in Australia have successfully leveraged web and mobile app development to enhance their online presence and provide a seamless customer experience. Here are a few examples:

1. Showpo

Showpo is an Australian online fashion retailer that offers affordable and trendy clothing for women. The company’s website and mobile app feature a user-friendly interface and personalised recommendations based on customer browsing history. Additionally, the mobile app offers a “try-on” feature that allows customers to virtually try on clothes before making a purchase.

2. Booktopia

Booktopia is Australia’s largest online bookstore, offering a wide range of books and e-books at competitive prices. The company’s website and mobile app feature a streamlined checkout process and personalised recommendations based on customer browsing history. Additionally, the mobile app offers a “scan and shop” feature that allows customers to scan a book’s barcode to view product details and make a purchase.

3. Kogan

Kogan is an online retailer that offers a wide range of products, including electronics, homewares, and clothing. The company’s website and mobile app feature a user-friendly interface and personalised recommendations based on customer browsing history. Additionally, the mobile app offers a “price drop” feature that notifies customers when the price of a product they are interested in has dropped.

4. The Iconic

The Iconic, is an online fashion retailer from Australia with massive catalog of fashion accessories. The company’s website and mobile app feature a user-friendly interface and personalised recommendations based on customer browsing history. Additionally, the mobile app offers a “360-degree view” feature that allows customers to view products from all angles before purchasing.

Challenges And Risks Of Web And Mobile App Development For Ecommerce Businesses

While web and mobile app development can offer a range of benefits for ecommerce businesses, there are also several challenges and risks that need to be considered. These include technical challenges, financial risks, security risks, and market saturation.

1. Technical Challenges

One of the biggest challenges of web and mobile app development is the technical hurdles that can arise during the process. 

Ecommerce businesses need to ensure that their website and mobile app are built with proper coding standards, functionality, compatibility, and performance.

A poorly designed website or mobile app can lead to issues such as slow page load times, broken links, and a poor user experience, which can drive customers away.

Therefore, businesses need to hire experienced developers and designers who can address these challenges effectively and efficiently.

2. Financial Risks

Web and mobile app development can be an expensive process. Ecommerce businesses need to invest in the development process, including hiring developers, designers, and other professionals, as well as acquiring the necessary technology and tools. 

Additionally, there is no guarantee that the investment in web and mobile app development will lead to increased sales or revenue, making it important to carefully weigh the costs and benefits before proceeding.

3. Security Risks

Ecommerce businesses handle sensitive customer information, such as names, addresses, and credit card details, making them a prime target for cybercriminals.

Security risks include data breaches, identity theft, and unauthorised access to sensitive information. 

Ecommerce businesses must implement strong security measures, including data encryption, two-factor authentication, and regular security audits, to protect customer information and prevent data breaches.

4. Market Saturation

There is fierce competition among ecommerce companies for the attention of customers. Hence, to stand out and attract new customers can be challenging.

Ecommerce businesses need to differentiate themselves from the competition by offering unique products, a personalised customer experience, and a user-friendly website and mobile app.

5. User Adoption

Even if ecommerce businesses develop a user-friendly website or mobile app, there is no guarantee that customers will adopt the new technology.

Customers may be hesitant to switch from their current shopping habits, or they may not be comfortable using new technology.

Therefore, businesses need to ensure that their website or mobile app provides a clear and compelling value proposition to customers and offers a seamless user experience.

6. Compatibility

Ecommerce businesses need to ensure that their website or mobile app is compatible with a wide range of devices and platforms, including desktops, laptops, smartphones, and tablets.

With the rapid pace of technological advancements, businesses need to stay up-to-date with the latest trends and technologies to ensure compatibility with new devices and platforms.

Tips To Overcome These Challenges

  1. Technical Challenges: Hire experienced developers and designers, and conduct regular testing and quality assurance.
  2. Financial Risks: Create a realistic budget, evaluate ROI, and explore different funding options.
  3. Security Risks: Implement strong security measures, ensure compliance with data privacy regulations, stay up-to-date with security threats.
  4. Market Saturation: Offer unique products, personalised customer experience, and a user-friendly website and mobile app, conduct market research.
  5. User Adoption: Provide a clear and compelling value proposition, and ensure a seamless user experience.
  6. Compatibility: Use responsive design and scalable technology, and stay up-to-date with technological trends.

By following these tips, ecommerce businesses can create an effective web and mobile app that can drive sales, increase revenue, and improve the customer experience.

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Factors To Consider When Developing A Web And Mobile App For Ecommerce Online Shopping Store

1. User Experience (UX)

In today’s digital age, customers have high expectations when it comes to the user experience of an app. A good UX means that the app is easy to use, visually appealing, and provides a seamless experience from start to finish. 

It should have a clear and simple navigation structure, with intuitive icons, buttons, and menus that make it easy for users to find what they’re looking for.

The app should also be optimised for mobile devices, with fast load times and a responsive design that adapts to different screen sizes.

2. Platform Compatibility

It’s important to ensure that the app works across multiple platforms and devices. This means that it should be compatible with both iOS and Android operating systems, as well as desktop computers. 

The app should also use a responsive design, which means that it adapts to the user’s screen size, whether they are using a smartphone, tablet, or desktop computer. This ensures that the app looks and performs well on all devices, regardless of the screen size or resolution.

3. Performance And Speed

A fast and efficient app is crucial for providing a good user experience. The app should load quickly, with minimal delays or errors. This requires efficient coding and streamlined design, as well as fast server response times. 

It’s also important to minimise the number of HTTP requests and optimise image sizes to reduce load times.

4. Security And Privacy

Ecommerce apps deal with sensitive customer information, such as payment details and personal data, so security and privacy should be a top priority. 

The app should use strong encryption and two-factor authentication to protect customer data. It should also comply with data privacy regulations, such as GDPR and CCPA. 

Regular security audits and penetration testing can also help identify vulnerabilities and improve the app’s security.

5. Payment Options

Providing a variety of payment options is essential for accommodating different customer preferences. 

The app should accept credit card payments, PayPal, and other popular payment gateways.It should also ensure that payments are processed quickly and securely, with fraud detection measures in place.

6. Analytics And Reporting

Having built-in analytics and reporting features are crucial for measuring the app’s success and optimising the user experience. 

These features can provide insights into customer behaviour, such as which products are most popular, how customers navigate the app, and which payment methods are used most often.

This information can be used to make data-driven decisions and improve mobile app developers’ performance.

7. Integration With Other Systems

The app should be integrated with other systems, such as inventory management, CRM, and shipping, to ensure that orders are processed quickly and accurately. This integration can streamline the order fulfilment process and improve the overall customer experience.

8. Customer Support

Providing built-in customer support features, such as live chat or an FAQ section, can help customers with any issues they may encounter.

These features can also help reduce the number of customer support requests and improve customer satisfaction.

The Future Of Ecommerce In Australia,

The future of ecommerce mobile apps and web in Australia is bright, with continued growth and innovation expected in the coming years. Several emerging trends and technologies are likely to shape the ecommerce landscape in Australia, including

1. Increased Use Of Artificial Intelligence And Machine Learning

Artificial intelligence and machine learning are expected to play an increasingly important role in ecommerce, enabling businesses to provide more personalised shopping experiences and improve customer service.

2. A greater emphasis on sustainability

A growing number of consumers are concerned about the impact of their purchasing decisions on the environment, and businesses are responding by offering eco-friendly products and implementing sustainable practices.

3. AR and VR integration

With virtual and augmented reality technologies becoming more prevalent in ecommerce, customers will be able to try products before making a purchase, providing immersive shopping experiences.

4. The Continued Growth Of Mobile Commerce

Mobile commerce is expected to continue its rapid growth, with more consumers using mobile devices to browse and make purchases online.

As these trends and technologies continue to evolve, ecommerce businesses in Australia will need to adapt and innovate to stay competitive and meet their customers’ changing needs and expectations.

Looking For an Ecommerce Web Development Agency?

Consider these essential factors before hiring an agency to develop your online store:

  • Experience: Look for an agency with experience in developing websites similar to yours in terms of functionality, industry, and target audience.
  • Expertise: Ensure the agency has expertise in the latest web technologies and design trends, such as responsive design, mobile-first design, accessibility, and search engine optimization.
  • Portfolio: Check the agency’s portfolio to see the quality of their work and the types of projects they have worked on. Look for examples of websites that have features similar to what you want.
  • Process: Ask the agency about their development process, including how they manage projects, communicate with clients, and handle feedback and revisions.
  • Collaboration: Ensure that the agency is willing to collaborate with you and involve you in the development process, from planning and design to testing and deployment.
  • Budget: Consider your budget and look for an agency that can work within your constraints without compromising on quality.
  • Support: Inquire about the agency’s post-launch support, including maintenance and updates, and how they handle any issues that may arise.
  • Reputation: Research the agency’s reputation online, including customer reviews and ratings and testimonials from previous clients.

Get The Best Ecommerce Web And Mobile App Development Services

WeDoWebApps PTY LTD is one of the top Web and  mobile app development companies available on the market. Web development is one of the key services they have offered to their clients over the years.

Whether you require guidance, app modernization, or custom development from the beginning for your online business, they have top-notch services to offer. No matter how complex your ecommerce may be, their team of experienced web developers is eager to make it a reality. 

They carefully consider your requirements to match your expectations, have hands-on experience with cutting-edge technologies like Magento and other rapidly growing tech, and care about the security and quality of a finished project.

Summing Up

In conclusion, ecommerce has become an essential part of the Australian business landscape, with rapid growth and increasing consumer adoption. As the ecommerce market continues to evolve and mature, businesses in Australia must focus on web and mobile app development to remain competitive and succeed in this rapidly changing landscape.

The future of ecommerce in Australia is bright, with emerging trends and technologies such as artificial intelligence, sustainability, virtual and augmented reality, and mobile commerce expected to shape the ecommerce landscape in the coming years.

By focusing on web & mobile app development, businesses can provide their customers with the best shopping experience and stay ahead of the competition in this exciting and rapidly growing industry. Connect with WEDOWEBAPPS PTY LTD to get started with ecommerce development.

Know About the Real Costs of App Development in Australia

Smartphones are everywhere, and so are mobile apps.Want to shop online? There’s a mobile app.Want to buy groceries? There’s an app.Want to hear music? Thousands of mobile apps.Without even realizing it, mobile phones have deeply integrated into our daily lives. But this is good news for businesses. Why? Imagine having 24/7 access to your customers. Too powerful, right? This is what a mobile app gives you. The power of customer attention. 

Now you might want to develop an app but don’t know where to start? How much will it cost?

The real cost of app development in Australia is determined by several factors, ranging from the design and functionality of the app to the ongoing maintenance and updates, which are considered when calculating the final cost. 

In this article, we’ll discuss what you need to know about the real cost of app development in Australia.

What is App Development?‍

The app development process consists of developing software for mobile devices. A person who develops applications is referred to as an app developer. These individuals work on designing and implementing the applications. 

They can create different types of apps in different ways, including native app, web, and hybrid apps, and these developers are referred to as app developers.

What is the Development Cost for an App?

An average app developer earns about $170,000 per project. But you might not get a price estimate from any mobile app development companies during the initial meeting. So before giving you a rough estimate, the developers need more information about your project.

The top Australian companies usually spend $500k to $1 million on every mobile app project, and the most expensive apps cost up to $250,000. Businesses in Australia may spend $50,000 to $100,000 on a standard mobile app, while more complicated applications can cost up to $250,000.

Many factors must be considered when creating an app, depending on your business objectives. Apart from the monetary costs, there will be costs in terms of time and labor that you will have to consider.

App Development Costs: A Breakdown

App development costs are widely varied as they may appear at first, but you can break them down even further depending on the size and complexity of the app. 

For example,

  • The development cost of a simple proof-of-concept app can range from $25k to $50,000, depending on its features.
  • The cost for a small app can range from $50,000 to $125,000. 
  • A medium size application will typically cost between $125,000 and $200,000 to develop, depending on how complex it is.
  • If you want to build an extensive and feature-rich app, you will need to spend well over $200,000.

Corporations can also hire large mobile teams to develop and maintain their mobile applications for millions of dollars each year. Let’s discuss this in more detail.

1. Server fees

In terms of cost, servers can range between 10 and 10,000 dollars per month, depending on how many users you have, how much data is being sent and received, and the type of services you are running.

Several hosting companies offer free tiers, including Amazon AWS and Heroku, for customers just starting. Free hosting may work for some apps, but a free tier will only work for a short time.

2. Developer Accounts

For your app to be released on the app stores of Apple and/or Android, you will need to subscribe to the developer programs of those companies. For example, the Android developer program requires a one-time fee of $20 to become a Google developer, while the Apple developer program requires an annual fee of $100.

3. Security and Other Maintenance Costs

As a result of frequent security updates, mobile apps can also become more expensive. In addition, as technology evolves rapidly, mobile apps require constant maintenance. It is a never-ending process.

When you create your budget and timeline, you should allocate about 50% of the initial cost of your project to security and maintenance.

Aside from basic maintenance costs, you can also make changes to your app based on user feedback and usage data. It is entirely up to you to decide how much you wish to spend on the app’s development based on the changes you want.

4. Testing and Quality Assurance

If you are launching a new app, take your time to test it thoroughly. Ensure you confirm all technical features are working flawlessly and that the user feedback is positive when you launch your app.

There is no need to be afraid of quality assurance costs. The reality is that they don’t have to break the bank. On the contrary, quality assurance inspections can reduce the cost of the launch by identifying potential issues before the launch and avoiding complications after the launch.

A pre-launch usability test can go a long way to ensuring that users have an exceptional experience after the application launch, while also helping to prevent the possibility of costly future problems.

5. Third-party Services

Third-party integration can also add to the complexity of the application. Mobile application developers need to spend additional time testing third-party features and integrating them into their apps, increasing their time and costs.

For example, suppose you want to integrate data or features from social media sites, analytical tools, or eCommerce payment platforms into your mobile app. In that case, you have to communicate with third-party APIs. Other apps may rely on hardware resources, such as GPS on a mobile phone, which requires communication with third-party APIs.

Limiting external integrations as much as possible is essential to decreasing the cost of developing a mobile application. When creating an app, look for solutions that streamline the development process. Don’t include third-party features that won’t be of any value to your end users.

App Development Costs: A Breakdown

Factors impacting the development cost of an app

When it comes to determining the cost of developing an app in 2023, countless factors come into play, the most notable among them being the following.

1. Type of App

The app type is the most significant factor impacting development costs. For instance, a QR code scanner app will be much cheaper to develop than a comprehensive social network app. Due to this, it is necessary to consider the number of screens, the types of users, the architecture, and third-party services, which will greatly impact the kind of app.

  • Higher cost apps

In general, the cost of developing apps like social networks, marketplaces, artificial intelligence, music production, ride-sharing apps, and apps with high security, like banking apps, tends to be higher than other apps.

  • Lower-cost apps

Development costs tend to be lower for simpler applications like calculators, static content apps, educational apps, directory listings, and note-taking apps, etc

2. Features

Development expenses are also heavily influenced by the number and complexity of features. It may take less time and money for more straightforward and smaller apps to be developed and released; however, if you intend to incorporate advanced features, development time and cost may increase significantly. Therefore, it is very significant to determine clearly:

  • What are the anticipated features of the product?
  • What is the complexity of the application’s business logic?
  • Number of screens, buttons, and features will the mobile app have?

A difference in the number of features and complexity of mobile apps will affect the cost of software development.

As an example of banking app development, it is crucial to remember that while you should focus on the key features that the app needs to function correctly, you should also consider security concerns regarding sensitive user data. 

Therefore, the costs for developing and testing banking apps will be much higher than those for other mobile apps, resulting in higher security features and testing.

3. Platforms Supported

Developing iOS and Android apps require different programming languages. This is why it takes much more time and money to build an app that supports both platforms than just one, unless you choose hybrid technology.

For example, native apps are specially crafted for an operating system, such as iOS or Android. On the other hand, a hybrid app might be more suitable for your project if you want wider compatibility, since it has a unified codebase that’s compatible with any operating system.

Nevertheless, you must take into consideration the publishing costs associated with either of these operating systems:


Google charges a one-time fee of $25 for uploading your app and a 30% commission from sales made through the app.


As part of the Apple developer program, Apple charges an annual fee of $USD99/membership for members to join the program, plus 30% of any purchases made through the application.

4. Level of Polish

Polish is essential in every aspect of an application, which has a substantial impact on development costs. It is possible to apply polish to every part of an application. The user interface (UI) design, server architecture, animations, and interactions are standard levels. As polish is added to an application, the cost will increase.

A typical app will undergo several development phases, adding more polish at each stage. As a result, few apps will be fully functional and highly polished when they are released to the public for the first time.”

For most startups, the first release will be a proof-of-concept application. This is a cost-effective, basic version of the app used to validate an idea. This allows the startup to determine whether there is a market for the application before investing more money in it.

The following are some typical app lifecycle phases. As you progress through the stages, the cost of development will increase:

  • Design Prototype
  • Proof-of-concept
  • MVP
  • Scalable V2
  • Fully featured app

Average Cost of App Development in Australia 

  • A small-sized app, consisting of only 5–8 screens, is designed for a single platform with limited integration. It goes into development by spending less than $200k on a team of developers.
  • A medium-sized app with 10–15 screens that can be used across multiple platforms and is easily integrated costs approximately $200k to $600k.
  • A large-sized app with more than 20 screens and supporting multiple personas with native functionality, multi-platform compatibility, and complex integration into existing systems can cost more than $1 million in Australia.

Average Cost of App

How To Reduce Development Cost Of App Without Compromising Quality?

By following these simple steps, you will be able to drastically reduce the cost of developing your app:

1. Having a complete understanding of the scope of your project

Suppose you want to reduce app development costs and focus on the essential components for seamless app performance and user experience. In that case, you need to know exactly what needs to be done and how your development team can accomplish that. 

To launch a successful app on a tight budget, you should plan your app ahead of time and avoid unnecessary features to launch it successfully in time.

2. Investing The Necessary Resources In Your Project Planning Stage

Using the right technologies can help you stay as cost-effective as possible while still maintaining the quality of your product. The nature and scope of your project allow you to use open-source solutions, as they can be excellent free-of-charge solutions. 

As an alternative to expensive infrastructure setup costs and high levels of efficiency, you could use cloud-based technology that eliminates infrastructure setup costs and increases efficiency through remote and proactive collaboration.

3. Working With An Experienced Development Team

Working with experienced web designers and developers can help you save money instead of increasing your expenses. They are familiar with the industry and can help you find more cost-effective solutions. 

The advantage is that they save a lot of time by not starting from scratch and can utilize their existing skills and knowledge to create something that will be better. Human error is inevitable, but dealing with it most efficiently is the key to reducing the amount of time devoted to a project and increasing its efficiency in the long run.

Common Myths About the App Development Cost

A lot of people have misconceptions about the cost of developing an app. Some believe templates are inexpensive, while others think it is prohibitively expensive to build one from scratch. App development costs vary according to the complexity of the application, the platform it uses, and its features. 

Let’s explore some common myths about app development and debunk them to help you make informed decisions.

1. Relying on App Templates Helps Cut Down Costs

Building a mobile application from the ground up is not easy or a one-size-fits-all task. Many no-code app builders are out there, and artificial intelligence is also available to write the code for you. Hence, taking shortcuts and creating a mobile application that looks superficial is tempting. 

The success of your app depends on how much time and effort you put into its design, development, and maintenance. Just imagine how much time and energy you could devote to other aspects of your business.

Using templates can be extremely useful in some circumstances. Still, for more complex applications, you need a team of professionals who can carefully plan and build it from scratch to ensure a smooth user experience over the long run while ensuring a smooth user experience on an ongoing basis. Ultimately, user testing plays a crucial role in this endeavor. If your software does not meet the expectations of your target users, then they are unlikely to use your app.

2. Outsourcing App Development Is Too Expensive

When it comes to outsourcing software development – whether it is for a business or a personal project – there is a common misconception that it will lead to failure. In reality, however, outsourcing software development can save you tons of time and money when you work with the right company.

The benefits of working with a reputable and experienced development agency are that you can launch your application quickly and efficiently, while saving a lot of money on the overall costs of hiring an in-house product development team instead of working with a development agency.

3. There are many “Hidden” Expenses When it Comes to Building an App.

The most common “hidden” costs for developing mobile applications are data storage and processing, security, software licenses, and software licensing. However, with proper planning and understanding of your project’s scope, you don’t have to worry about hidden expenses. Nevertheless, it is essential to note that all of these tasks, tools, and processes require a lot of effort, resulting in a high final price tag for a mobile app.

Getting as much information as possible on what exactly goes into the app-building process and communicating your needs clearly to the team you are working with can help prevent these hidden expenses in the future. Then, you will avoid any surprises, and you will be able to stick to your initial budget.

Reliable Mobile App Developers in Australia

It’s important to find the right developers for your mobile app. An inexperienced freelancer may have problems developing a complex global app. 

Australian publishers develop 76% of their apps for business services or features, while only 24% are for games. Hence, local developers know how to develop business apps.

Hiring a mobile app development agency offers many benefits over working with a freelancer or in-house team. You just have to select the right agency.  You can get better results, a faster development cycle, and the needed experience.

Compare app development firms by looking at their past projects. Examining their past work gives you a better idea of whether they can develop quality mobile apps. Review their references after reviewing their portfolios. Get first-hand feedback from past clients by asking the developer for contact information.

In addition to previous work, communication style is one of the most important aspects to compare when comparing app developers. You may need to change the design or respond to developer requests during the development process. If the developer is difficult to reach or difficult to work with, you may not enjoy the process.

The best Australian development agencies like WEDOWEBAPPS PTY LTD can develop your idea into a fully functional mobile app. Look at their portfolio, speak with their clients, and ensure you’re comfortable working with them.


In conclusion, app development in Australia involves several factors that can affect its overall cost, including project complexity, design, and functionality requirements.” Understanding the real costs involved before embarking on an app development project is important, even though the cost can vary significantly. 

You can achieve your app development goals while maintaining cost control by working with a reliable and experienced app development team from WEDOWEBAPPS PTY LTD. Developing an app can be a worthwhile investment for your business if you approach the project with the right mindset and approach. Get app development quotes in Melbourne now.

8 Important Features You should Consider During Mobile Application Development

Among around 7.9 billion people worldwide, there are approximately 5.11 billion mobile users worldwide. According to some research in the past five years, intelligent mobile devices users have just doubled. Keeping this in mind, the joy of a new mobile app is no longer enough, as the app industry is remarkably dynamic. It has become more challenging to stand out. 

Based on some research, there were more than 205 billion apps downloaded which is a 15% increase from past year. A 25% increase in mobile app downloads is predicted globally by the year 2022. If you are considering developing a mobile app for your small or medium business, you need to know the factors that should be considered while developing a mobile app.

According to research, mobile users spend 90% of their time on mobile apps. Among those 90% users, approximately 85% prefer native mobile apps to mobile websites. This research shows mobile apps are effective for business. In order to develop a successful app for your business, thoughtful planning is a must. Let’s discuss some most important features one should consider while developing a mobile app.

8 Features to Consider During Mobile App Development

1.Set Targets

Strategic planning is vital to get the correct output. So, before you move ahead in the app developing process, ensure building a strategic plan. It happens frequently that the mobile and web app developers do not plan anything and directly start app development. The outcome ultimately is, they face unexpected challenges in the end.
Therefore, the first step of the app development process should be building a strategy or setting up the targets. The strategy should be made according to the clients’ or the market requirements. It will help you encounter excellent and unique results, and you will make the best mobile app based on the given requirements. 

2.Choosing the Appropriate Platform

Choosing the best platform for your mobile application development is a crucial decision. Sometimes it might be confounding for you to decide whether you need to go for native mobile-app development or cross-platform development. For this, you need to clear that if you are developing an application to target a US audience, iOS will be a preferable platform. Whereas if you want to target a global audience, you can go with android. 

Secondly, do a thorough analysis of the pros and cons of each development platform. Target Audience, User Behavior, Features, cost of development, devices you want to support, etc., are some of the factors you should focus on while developing an app. It will help you find the right platform for app development.  

3.Market Research

Now that you are entering the mobile app development phase, you need to do enough market research. We all know that there are many Top Mobile App Development Companies in Australia; the competition is massive. There are numerous mobile apps based on the same genre. Hence, you need to bring something unique and attractive to fascinate mobile app users.Due to the high competition in the digital world, market research is a key to face success. It is the best way to avoid repetitive mistakes and stand out from the competition. 

4.Choose the Right App Development Company

There are a countless number of companies offering Mobile App Development Services in Australia. The idea of the app will be yours, but the successful execution of the idea depends on the app development company you choose. An effective app plays an imperative role in business success, and it is essential to choose a company that can develop a unique yet straightforward, user-friendly application. Investing in the right app development company is a big decision. Hence, it is necessary to invest in a company that can build customized, secure, robust, and scalable applications. 

5.User-Friendly App Design

App Design is also one of the critical aspects of a successful mobile app. The app with a better user interface and user experience will attract more people, and it automatically reflects the increase in the number of app downloads. The technology landscape is continuously shifting, the innovations and trends are still emerging, and your app should do the same. Make the most user-friendly mobile application if you want to drive your application ahead. Remove unnecessary elements from the app and try to make it simple. The unnecessary elements can lead your app to an awful user experience and will confuse the users.

6.Time and Resources

Announce the launch date of your app and create a buzz around it and make people feel excited about it. Ensure your app’s time frame, development, scope, design, and test within a given time frame. It will help you lead your entire app development project more effectively.  The point is you need to begin communicating with the developers and other technical teams. Decide the most feasible dates and plan your development strategy accordingly, like Gathering required functionalities, Design, Development, Wireframing, Testing, Publishing etc. 

7.Maintenance, Privacy and Security

Regardless of who is building the app, it must undergo ongoing maintenance cost once it is published. Just launching an app is not enough; you need to regularly create new content, track your app’s performance and let the users know what’s new.  Besides maintenance, you also need to add a privacy policy to your mobile app. Certain apps collect sensitive information from the users. Hence, your privacy policy must cover what information is being collected from the users.  Maintenance and Privacy are necessary, but what about security? Security is something that many app developers easily neglect. Do not make that mistake. Mobile App Developers must ensure security in the early stage of the deployment process. 

8.Analysing the Final Results

Once you launch your app on the App Store, you can conduct a survey to evaluate the success of your mobile application. It will help you measure your app’s performance.Without evaluating your app, you will not be able to analyze how your app is performing in the competitive app development industry. By measuring the key metrics, you can observe the ratio of your app’s performance and success.

Concluding Words

Every Technology has its pros and cons, but the choice is yours, which Technology suits your budget and business growth. As soon as you are ready with the idea, WeDoWebApps PTY LTD can help you dive into mobile app development and put your app on a path to a successful deployment. 

We, the developers at WeDoWebApps PTY LTD, understand your business possibility and help you develop a mobile app based on your business goals. We are a reputed firm specialized in delivering end-to-end IT solutions. Our knowledge and skills are massive to help you succeed in this competitive business era. We are a proficient team of developers, experienced in building the most unique and efficient mobile apps that rule on the App Stores.

How Fintech App Development Changes The Face Of Financial Services

Finances and the economy have currently been in the news extensively due to the gloom of pandemic hovering over the head of the entire world. The graphs of the economy, the financial conditions of almost all countries have stooped down drastically. This, we believe, this an Apt time to talk about the financial app development procedure.

The development of a financial app is a lengthy and tiresome process. But, there are several mobile application development consulting services that provide you with top quality mobile app development financial service. Hence, it is always recommended to opt for mobile application development consulting services or mobile app development services companies. Effects of the pandemic are such that various studies have demonstrated that in the US, a quarter of people opened a digital-only account in the last year- 2020. This makes up for a great shift in the norm.

Fintech App Development

COVID-19 has become a turning point in the lives, markets and businesses all around the world. Digital transformation has been one of the major aspects in this sense. This pandemic has really hit us hard-whether take it positively or a negative scourge. Well, there have been certain elements of the pandemic that changed the game completely for many of us. The developers in the mobile app development service companies have been the boost in financial app development demands over time. Let us take a look at what is a financial app.

What is a financial application?

Financial apps are software protocols that ameliorate the supervision of financial deals in various businesses and other professions. These applications can help you record and manage the money deal of your business venture. Tracking daily expenditure becomes portable with financial applications. Bills and expenses can be effortlessly recorded in one place, with haywire aftermath taking shape neither on your desk, not in your mind. For businesses that indulge in multiple transactions each day, a financial app is a solution for them.

financial application

Mobile application development consulting services are extensively in demand due to the various advantages of financial apps. We will soon cover these windfalls further in the blog. For now, we must look at some of the types of financial apps:

  •  Accounts payable software: these apps help businesses to hold a top position of outstanding payments. The delegates can supervise these outstanding payments and ensure the payment of the dues on time.
  • Account receivable software: this one is mainly in use for its potential to enable a business venture to monitor the activity of the customers and develop an invoice that ensures reliable dividend collection.
  • Bank reconciliation software: the monthly hectic reconciliation process that takes up a lot of human effort; otherwise, it can be easily managed by these apps. This type of software integrates bank accounts and identifies transactions on its own and hence, points out the differences between the statement issued by the bank and the general ledger.

Innovation rarely goes into vain, the endeavour of several scholars has led to the development of financial applications over time. Now, when mobile app development financial services are so much in demand, it is wise to invest in a financial application to expedite your venture and take it to new higher altitudes. Below are the detailed advantages of a financial application.

But before we begin with the benefits, let us comprehend the word- “fintech” briefly. Fintech is nothing but a combination of two concepts- financial and technology. This integration is what we are talking about.

Coming to the advantages, here is an insight into the substantial benefits of a financial app:

Financial apps have become a thing of interest to many entrepreneurs. But, many of these are likely to be bereaved of the considerable benefits a financial app can provide them with. Here we have listed some of these; take a look and decide if you also need to hire a mobile app development financial service.

  • The one for all app: a financial application can be extensively used by different categories of the working population at the same time. The exertion of the financial app developer is reduced to a minimum because of this aspect. They do not need to build an application again and again for different demands of the disparate population sections. There is no need to develop an application for each one each time. A financial app is multipurpose software that can be operated on multiple platforms by multiple people. There is a scope for instinctive mobility solutions for agents, customers, partners, and not forgetting the employees. The application can be run on both sides. Agents and customers both can use the same application for their endeavours. This adds to the ease of development of the application.
  • Handle the financial details with comfort: finances and accounting can sound like a hassle to most entrepreneurs. To simplify this aspect of the business and focus on others substantially, opting for financial app development is highly recommended. You can effortlessly manage the daily accounts, the day to day expenses with this app. All the transactions can be seamlessly monitored and supervised upon by the executives in the field. This curtails the nuisance spread while handling many accounts at a time in a business.
    Not just day to day, the monthly tracker is also a feature that assists such enthusiastic entrepreneurs. You may also customise your application as per your needs and add features that you believe might be necessary for your business type.
  • A happy customer means happy you: well, all we are talking about here ultimately goes to the customer who will use the final product. This, the eminence if the procedure lies in the fact that the eventual goal is to satisfy our customer. Mobile application development consulting services are vastly approached these days in light of developing an application that can benefit both the owner company and the end-users. The concept of customer satisfaction is not new. Rather, it is a prolonged, prevalent concept for ages. By developing a financial application, you enable your customers to collect an epitome of their holdings, portfolio values, etc. Not just this, you can further assist them in taking wiser steps making intelligent decisions and make them earn more commission.
  • Security is the key: if you’re wondering about the security facets of a financial app, we must make your eyes turn towards the high-security prospect of financial apps along with the management of bank accounts. As we introduced, int the beginning of the blog, the audience is quite large—corporate and retail banking mobility solutions for several banks.
    Down with the comprehension of advantages, we now propose some significant features to be added in a financial application.
  • Simplicity: the power, if delivered into the hands of the customer, is going to make a huge profit for the owner company. But, which power exactly? The power that we’re talking about is the one that gives access to a customer to the advanced services, which include management of financial operations single-handedly. This power, along with a little touch of flexibility and certain other advanced services in the application, can make your customers awfully satisfied, and thereby, an ecstatic state for you.Simple and manageable analytic tools, functioning, and operations are extremely significant as the precocious one might be a little complicated to be comprehended by the customers. The app should also enable users to establish a simple interface.
  • Customer is God: that’s what we all are told, at least in India, when commencing a business venture. Customer satisfaction is a major priority for all developers and entrepreneurs. They make or break your venture. Hence, an application should be able to mandate the customers to take care of their own expenses. This means that the customers can set, pursue their financial goals, track them, and achieve them. Other features that account for high consumer gratification include a highly interactive user experience. UI/UX designs are an integral and most significant part of mobile application development. We must not ignore it at any cost. Also, the notification system should be up to the mark.Nobody likes to miss any of the latest updates that they should know first hand. Financial apps can track various aspects such as logins, payment, money transactions, ATM activity and other activities. This ensures a high level of transparent security to the customer. Mobile app development financial services also broadly include the feature of locating the nearby ATMs so that the users can get a whole spectrum of characteristics at one pace and ease out their business protocols.
  • Innovation: creativity and the addition of new inventions must not abate at any point in time. A successful fintech app would be the one that is up to date and inculcates the latest updates and technologies in its development. Hiring a mobile application development consulting service would help you greatly in assessing the recent updates and technologies. Take, for instance, the biometric scans that are being included in the recent developments. These can be incorporated into financial applications to make them more secure.
  • Multi-layer functionality and quick transactions: technology is upgrading each day, and so are the technical devices. These mobile apps that are developed by the best mobile app development financial services are not only used in mobile phones, but they find a place to be used in PCs and laptops, tablets, smartwatches, etc. Thus, the applications should be built with the notion in mind that it is likely to be used in multiple devices. The access of financial apps should be improvised to be accessible to other devices also.In industries such as banks, which provide loans and insurance companies, there should be a scope of tracking the commissions. This would assist the employees in getting an idea of their progress simultaneously. They should be allowed to supervise their place of reaching their sales goals and bonuses thus obtained.
  • Integration: integration with other applications and platforms is a significant characteristic of a decent fintech application. The ability to integrate with multiple different apps and platforms extends the horizon of the use of applications. Hence, the efficacy of the app is further increased.But, you might have a notion that the integration process makes the application a bit more complicated than it usually is. You are right! We agree on this part. But, the eminence of integration and its efficiency is what insulates the complications of integration. For example, the application named Trulioo is developed solely as a B2B service for fintech platforms. But, it has been seen that several other services also utilize its functionalities.
  • Security: coming to yet another crucial aspect of a financial application- security. The users are most sceptical about their data when using a financial application. I mean, obviously, an application that holds all your bank accounts data, your personal information and that too online is a potential threat to your monetary security. Hence, each mobile app development financial service must pay significant heed to the application’s security prospect. The data shared by the customer must be detained by the app only and must not reach out in the hands of the wrongdoers.

Fundamental security measures include the following:

  • Locking of the app after a login attempt is failed
  • Password reentering procedure in place
  • Maintaining confidentiality of a card number by displaying only a few digits of the number.

What future do financial applications have?

mobile app development financial services

As it is growing today, at an enormous pace, the financial development industry will continue to prosper shortly. This industry of mobile app development financial services is now only to flourish with demands increasing day by day.

Fintech apps need to be more secure, highly flexible, extra efficient and additionally appealing to the customers out there.

In the near future, there can be the usage of customized data analytics, artificial intelligence, blockchain and cryptocurrency, personalization features, voice-assisted transactions, integration of virtual reality and automation features, along with biometrics security checks.|

Select the best Fintech Development Company

When it comes to collaboration, you will have many options. First, remember that dozens of vendors are selling pre-programmed applications. If you are happy with the package with the right balance of fees and features, then go for it. Remember that all distributed applications are quite expensive for additional services.

When talking about custom financial application builders, you should ensure that the chosen team is able to complete the project. Here are some tips to choose the right project partner:

  • Agree on the means of development: If you have a clear vision of programming languages ​​and outlines, ensure that the chosen team knows them properly.
  • Check out past projects: To understand your area of ​​expertise, you can find a portfolio on Clutch or Goodframes. We love finance and insurance, for example.
  • Read customer reviews: Testimonials are also available at the sites mentioned. Explore other customers to reveal their point of view.
  • Talk to managers: They should always be ready to talk to you, talk on the phone or meet the person. Consultations are free!

You are just one step away from creating something unique

The development of financial applications is extremely important for almost all brands. If you are unsure about usability, the exact features you need, development approaches, you can rely on us for mobile app development financial services. We offer free mobile application development consulting services to clients, regardless of the scope of the project. Don’t wait today and order your unique fintech solution!

Complete Guide to Reduce Your Mobile Application Development Cost

Best Mobile App development services and procedures are a highly time-consuming and costly process. Even the most basic software will cost tens of thousands of dollars and months to develop. The cost and timeline can be daunting and prohibitive for a company interested in entering the mobile space or an entrepreneur eager to bring their product to market. There are many ways to do it faster and cheaper if you know what you are doing and go into it arranged. An app is a rule made by a group of creators and engineers, each a master in their field. The normal mid-sized extent takes between 8 to 20 weeks, depending on the app.

Expenses while creating a mobile app?

The plan and programming costs are not the cost you will incur when creating an app. It’s too critical to calculating costs like server expenses, Apple and Google engineer account memberships, progress support costs, promoting costs, and third-party administrators. Usually, when you start a startup must keep the following things in mind during the app development process:

  • Expenses to the servers
    Based on the number of users, the amount of data sent and received, and the kinds of services you have going, servers can cost anything from $10 to $10,000 a month. Free hosting tiers are available from companies like Amazon AWS and Heroku to get you started. For certain applications, a free tier could be sufficient, at least initially. Others would need more server resources or add users faster, in which case a free tier will not suffice.
  • Profiles for Developers
    To be able to publish your software on the Apple and/or Android app stores, you will need to join their developer programs. To become an Android developer, Google charges a one-time $25 fee, while Apple charges a $99 annual registration fee to be a part of their developer program.
  • Expenses for Ongoing Servicing
    To keep the app life and up-to-date, budget at least $1,000 a year for simple app maintenance. The cost of a new Apple or Google operating system upgrades, deprecation or major changes to third-party applications, or major platform updates may be much greater.
  • Costs in marketing

mobile app marketing

The promotion of your app will be as much or as little as you want. You will rely on your sector, customer group, budget, and desired result in the marketing campaign. Such applications spend $0 on ads, and others spent millions. It has been a massive achievement. Most importantly, applications need some form of advertisement. If you are paying for ads or motivated by social influencers, a marketing campaign is the app’s growth.

What is the reason for the high cost of the best mobile app development services?

The high cost of software production is mostly due to high labour. Employees with advanced design and programming expertise will command comparatively high wages in Australia and around the world. An app is a piece of software that is typically created over a long period by a professional team. The procedure entails comprehensive planning, architecture, scripting, testing, debugging, and implementation, all of which are carried out by specialists in their respective fields. It takes time to prepare, develop, create, and evaluate an app, much like every other piece of software. The higher the production rate, the longer it takes to build the software. If you choose the best mobile app development services, then you can reduce the development cost.

Can you create a non-cash app?

There are ways to create an app without spending any money, but it is not easy. Among the choices include:

  • Using a no-code platform to develop it yourself.
  • Collecting venture money from investors.
  • Seeking a technical co-founder.

How reduced the expense of mobile app development?

You can employ a freelance software developer in Australia for $75-$100 per hour if you plan the app, oversee the project, and do all testing yourself. Hiring an app development agency to handle it will cost between $100 and $200 per hour, but the project’s time contribution will be significantly reduced. Here are some tips for choosing the best mobile app development services in Australia, which will help you to reduce the app development cost.

Avoid custom graphics

Although mobile apps are generally different, there are common elements such as buttons, navigation types, and other details. This is because usually, users expect mobile apps to behave in a certain way, just like in the App Store. For example, Apple has established several guidelines for the human interface, which must be followed by all iOS applications when approved and presented on iOS. For this reason, you can save valuable time and money by using pre-made buttons and similar items. Of course, customize your app, but draw the line whenever needed.

Pay attention to vital features only

Keep in mind that the mobile app you are developing is not meant to deliver everything on earth to your users. The key here is to focus on the nuances of the service and what you want to offer. Offering many features will not only confuse users and disrupt the application but will also cost more time and money, which are very important, especially if you don’t know, you will make a profit or not.

Maximum simplicity for UI / UX

UI / UX design

One of the proven methods for reducing application development costs is to use a simple yet attractive design for your application. This is always bound to provide a minimal user experience, as new users are confused with complex designs. Many companies adopt a minimum model to reduce the cost of design.

Develop the apps locally if possible

Offshore construction also ends up being much more costly in the long term for several reasons, typically taking much longer than local development. Offshore development customers have always had inadequate coordination and often unsatisfactory designers, poor quality code, buggy applications that need maintenance or reconstruction, period blowouts, and even more project management and supervision the customer needs.

Construct an MVP (Minimum viable product) to avoid the high cost of app development

Construct an MVP

You can learn a lot about MVPs when you launch your software-creation trip, and for a good reason. The first approach to publishing the software’s simple barebone version is by testing your app and reducing the chance of spending more time and money on a full version.

Avoid poor quotations

You get what you are paying for in-app growth. When one of the quotes is far lower than the others, it is typically an indication that either the developer is not completely aware of the project or outsource offshore production. The low quotations are nearly too good to be real and will cost you money in the long term.

Use cross-platform

Tools such as PhoneGap, Xamarin, Ionic, and Cordova have reduced development time but have shown bad results. Apart from their native cousins, apps built into this system were clunky, sluggish, and non-responsive. The Respond Native is used to write a single code base for iOS and Android and is used by technology-packers, including Twitter, Instagram, Air BnB, Skype, and Uber Eats. It ensures that you will create the software and run it for iPhone ait and Android, saving about half the time and the cost of building each platform independently. Use a cross-platform system if you plan to support both iOS and Android.

Sort the App while doing the app development process

App sort is likely the greatest figure affecting the improvement fetched. Creating a basic QR code scanner app will cost much less than creating a comprehensive social organization. The number of screens, client sorts, server engineering, and third-party administrations will generally depend on the app sort. Generally, apps like social systems, marketplaces, fake insights, music generation, ride-sharing, and security-heavy apps like keeping money apps, are more costly to create. Lower Fetched Apps Simpler apps like calculators, QR scanners.

Composed of different programming dialects

Building an app that underpins both stages will be more work than building a simple one. On the off chance that your app developer codes natively, they will have to construct the front conclusion of the app twice (in Java and Swift/Objective C) to bolster Android and iOS. The back-conclusion will likely share between the two must be composed once,


The number and complexity of highlights is another major figure that impacts improvement. Complex highlights like social bolster calculations, IoT gadget synchronization, or augmented reality will take more than a basic app development.

App development team location

The location of your software creation will have a significant effect on the price. Since app production is a labour-intensive process, the cost has a direct impact on the total cost. In comparison to other nations, the cost of labour in Australia is comparatively high. But not to worry, WEDOWEBAPPS serve budget-friendly app development services in Australia.

Bottom Line

Mobile app development is not an expensive process. If you follow the right approach strategically, you can do a lot of cost-cutting in various ways. The most crucial factor in selecting the best mobile app development services will control all the above factors. Looking at apps like Tinder or Uber, they are also low-cost apps, but they are in high demand because they have long-awaited revolutionary features by customers.

An excellent way to avoid high costs is to use ready-made code fragments, designs created with UI building tools, and a remote team that is experienced in working on projects of your kind. Embark your mobile app development journey with WEDOWEBAPPS today.